June 27, 2006

Topshop Miami Activity – 27th-30th June

Topshop launched their Miami range this week with a number of Miami-themed in-store activities. As summer’s hottest fashion accessory, Sidekick took part in Topshop’s Miami activity, showing customers the latest way to keep up with their social lives! Here is the Brandfuel team shimmering like (slightly scary) stars after their makeovers! And Claire on the roller disco…



June 17, 2006

Birmingham Activity – 17th – 18th June

The Sidekick II Brand Team hit Birmingham High Street to show consumers the easiest way to keep up with their sidekicks at all times. They were joined by two very special celebrity sidekicks, ‘Brad and Angelina’! Would you believe it? Possibly not, but the fantasy alone was enough to soften even the hardest Community Police Officer and make him stop!

June 8, 2006

Berlin Sales Conference, June 2006

Google's annual two day sales conference is held in a different location across Europe each year. This year with world cup fever approaching Berlin was the location of choice. Staff from the sales and marketing teams across Europe gathered for two days of presentations, ideas and discussions. The aim, to be a part of the future of Google Europe, and have some fun! With information provided by the European management team on their visions for the future of Google Europe, a 70’s style disco dancing competition , a beach party with a surprise appearance from David Hasselhoff and a fantastic gala dinner, this was an event not to be missed!

As part of this, BrandFuel provided the event design, event production and onsite delivery for this two day event in conjunction with Platinum One event management.

Here is a picture of our MD David Ball with the Hoff at the conference!

June 5, 2006

Pokerstars, 24 Hour Le Mans Race weekend

The boys in the office didn’t complain about having to work at the world famous Le Mans 24-hour endurance race!

As an official sponsor of the Aston Martin Racing Team, PokerStars had a stand in the Aston Martin hospitality area where people could learn to play poker.