BGC Charity Day
Another day, another event as they say. This time the Brand Fuel team are sky high on the 18th, 19th and 20th floors of the Barclays Tower in Canary Wharf. When you need to run an event and and your own bespoke TV channel for the day who else would you call?
We were brought in to create a Comic Relief style event, broadcasting live around the building about the events that were happening on the trading floor.
What was happening on the trading floor I hear you cry? CELEBS GALORE! To commemorate their colleagues who were lost in the September 11th bombings, BGC turned their trading floor into a charity day, donating money created from all the trades that day. They invited charities and their celebrity representatives along to make the trades and to generate extra money for their charity. And we were there to make sure the event ran smoothly and broadcast what was happening around the building.
We were brought in to create a Comic Relief style event, broadcasting live around the building about the events that were happening on the trading floor.
What was happening on the trading floor I hear you cry? CELEBS GALORE! To commemorate their colleagues who were lost in the September 11th bombings, BGC turned their trading floor into a charity day, donating money created from all the trades that day. They invited charities and their celebrity representatives along to make the trades and to generate extra money for their charity. And we were there to make sure the event ran smoothly and broadcast what was happening around the building.
posted by Brand Fuel Blogger at
2:56 PM
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