Zeitgeist Partner Conference

From May 20th-22nd, over 300 of Europe’s most influential thought leaders assembled at the Grove Hotel in Hertfordshire to debate the trends that define the spirit of our times. Over the two day conference we heard from speakers such as Hans Rosling, Sir Martin Sorrell and James Murdoch, with a key note opening from David Miliband.

The main forum consisted of six sessions - Branding, Serial Entrepreneurship, Digital Youth, Let Me Entertain Me, The Other Half of the World and Green Technology. Each session was prefaced by a 2 minute video, produced by Brand Fuel highlighting facts and using real people to convey key messages about the coming session.

The forum offered a number of networking opportunities including a Welcome Reception, an Innovation lab showcasing ground breaking technology that may shape our futures, and an exclusive Gala Dinner with world dance entertainment provided by the renowned dance company Saddlers Wells.

Brand Fuel provided overall event design, programme management, all technical production and full event management services. By working in partnership with Google, BrandFuel also designed and managed a web-based delegate management system, and provided the opportunity for Googlers around the globe to experience the conference online within 24hrs by posting the videos of conference sessions on ‘You Tube’.

Sidekick Brand Video

Brand Fuel filmed and edited a 60 second video for Danger Inc to portray the Sidekick mobile phone and its target audience. The Sidekick brand is fashionable, vibrant and perfectly adapted to any socialite. The concept of the video was to depict the hectic day of a Sidekick phone user – Coffee with friends, trendy shops on London’s Carnaby Street, funky Shoreditch bars and many more bustling social haunts. Filming took us all over London and, when complimented by a cool modern soundtrack and statistics cleverly placed in the urban environment, the final video definitely had the edge the Danger clients were looking for.