June 24, 2008

Online Marketing & Media 24-25 June


This was held over two days at the Business Design Centre, Islington. The show comprised of an exhibition area featuring companies such as Yell.com, Double Click and of course Google. We installed a 22.5 square metre stand with 6 computer demonstration points. This was so that Google could really focus on their AdWords program and the opportunity of one to one sessions with 'Googlers' to see how customers accounts could be optimised.

In support was a 'University' program - 3 sessions each day on AdWords basics, a masterclass and then analytics to show how to get the best info back from customers ad programs. We catered for 180 people on each session (most of which were over subscribed), with queues of hopeful people hoping to take the place of any no-shows!

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