Frankfurt Bookfair

Just about the largest bookfair in the world with all 10 of the Messe exhibition halls being used for this show. The show runs for 5 days – the Wednesday to Friday being very business focused, whilst the weekend is open to the general public. The booksearch team from Google were on hand for both pre-arranged and ad-hoc meetings to pursue Google’s aim of making the world of books and their contents searchable on the worldwide web.

Brand Fuel fitted out the 60 square metre booth with demo stations; the Google ‘G’; a private meeting room along with meeting tables on the open area as well. Coffees and snacks were provided from a small galley kitchen built-in to the design.