Sennheiser’s G3 Wireless microphone launch

We are delighted to announce our most recent client win as Sennheiser UK.

We were chosen to launch their G3 series of Wireless microphones here in the UK.

After the official launch show at the Frankfurt Pro Light and Sound event at the beginning of April 2009, we worked with Sennheiser UK to produce an innovative direct marketing piece sent to Sennheiser UK dealers.

We delivered a personal G3 toolkit containing all the information needed to communicate and sell the new G3 series including a pocket product guide and a gold CD award providing additional assets and training.

Dealers also had the chance to win a Crystal Roc Sennheiser Evolution G3 Wireless microphone.

And for the press we delivered a ‘Sennheiser G3 lunch’ hamper delivered direct to their desk; containing German delicacies to be enjoyed whilst reading up about the new G3 Wireless microphone range; and hopefully writing all about it!